j.r.v

Joseph VonFeldt is a branded merchandise and apparel development professional with 17+ years of experience across merchandising, global sourcing, vendor management, and client strategy. Originally from     Oklahoma City and now based in Philadelphia, he is known for turning ideas into revenue-generating consumer product programs. He genuinely enjoys working with people, and building strong, lasting relationships has been the foundation of his success. With a passion for branded merchandise and a background in graphic design, he brings a creative perspective that helps him connect with clients and translate their vision into products that feel authentic and on-brand. Joseph has led end-to-end product development across multiple brands, balancing creative direction with execution to deliver programs that perform. He is known for strong vendor management and disciplined sourcing, consistently maintaining 35% to 45% margins while driving 15% to 25% annual account growth.

He takes ownership of his work, staying involved from concept through delivery to ensure quality, consistency, and results, while building trust through collaboration and a genuine commitment to client success.